I often tell that story of the first grader told by the teacher to cut her paper “the long way.” Although the teacher meant vertically, the child cut it diagonally, because that makes the longest cut. The child was reprimanded for doing it wrong.
As an advertising creative director, I often reminded my staff that there were no rules if they had a solution that met the challenge. And I encouraged my children in the same ways. Hooray for out-of-the-box thinking.
Sid (The Creativity Institute)
http://www.creativityinstitute.com
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I often tell that story of the first grader told by the teacher to cut her paper “the long way.” Although the teacher meant vertically, the child cut it diagonally, because that makes the longest cut. The child was reprimanded for doing it wrong.
As an advertising creative director, I often reminded my staff that there were no rules if they had a solution that met the challenge. And I encouraged my children in the same ways. Hooray for out-of-the-box thinking.
July 17, 2010 - 6:54amSid (The Creativity Institute)
http://www.creativityinstitute.com
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