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Internet Dating Mainstream, Yet Far From Scientific -- HER Daily Dose

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More Videos from Bailey Mosier 30 videos in this series

In this edition of EmpowHER's "Daily Dose", Bailey Mosier discusses how online dating has become more mainstream but is still far from scientific.

Hi, I’m Bailey Mosier and this is your EmpowHER Daily Dose.

A review of 400 studies and surveys reveals that for 25 million users worldwide, the online dating scene has gone mainstream and online dating is now second only to direct introductions through friends as a means of starting relationships.

Researchers at Northwestern University and the University of Rochester found that online dating has shed its stigmas and is now considered a terrific and accepted addition to the ways people can meet. But what remains unsettling are the claims online sites are making about the “science” they use to connect people.

Northwestern and Rochester colleagues couldn’t find a single published study that provided substantiated evidence about their claims for having developed a "scientific" method for boosting one's dating odds.

Many sites make a lot of money with these claims but most are made by dating websites themselves, based on self-generated "secret" information that has never been vetted.

With love in the air and Valentine’s Day coming up, you may want to give online dating a try if you haven’t already, but it’s important to remember the claims dating sites make about a “scientific” formula probably aren’t based on any real evidence.

That wraps up your EmpowHER Daily Dose for Wednesday, January 18th, 2012. Join me here at EmpowHER.com every weekday for your next dose of women’s health.

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