An innovative marketing strategy by a local ice cream shop gives customers a lactaid pill if they complain they cannot digest the high fat in their ice cream. I think this is genius! It is creative marketing and problem solving customer service.
Ice Cream is one of my favorite foods. I have noticed in the last year that I have joined the ranks of the lactose intolerant when it comes to high fat ice cream. You would think that the problems associated with a certain food would make some one in her right mind not eat it? Not me. I don’t in all honesty eat ice cream that often but it is my favorite dessert.
I have tried the lactose free ice cream and threw it out. I have tried the reduced fat ice cream and have been unsatisfied. Frozen Yogurt with reduced fat I have enjoyed, and Ben & Jerry make a couple of tasty flavors.
Even with frozen yogurts, I take a lactaid pill, just to be sure. For full fat ice cream I will take 2 pills so I am not miserable later! Yes I know this all sounds like my body is telling me to give up the ice cream, but I choose not to listen. I have given up all alcohol, and all but a very minuscule amount of chocolate, all fast food, processed meats, all soft drinks, juice and all artificial sweeteners. I have to take charge and say, “No, I won’t give up my ice cream!”
Are you in a fight with your body over some foods too?
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