Keratin Hair Treatments: Making Curly Hair Straight

Unlike other hair-straightening treatments such as thermal reconditioning, keratin treatments are temporary and last three to four months. Once clients leave the salon, they can still maintain a tamed and straight hairstyle. A wallstreetjournal.com article said, “Women, using a blow-dryer at home, can recreate the smooth, straight salon look in less time than it would take with unprocessed hair. Or they can let their hair dry naturally for frizz-free curls.” Make your keratin treatment last by following procedures within the first 72 hours of the appointment. Also, use shampoo and conditioner without sodium lauryl sulfate or sodium laureth sulfate to ensure the keratin protein is not stripped from hair.