In this blog post, Margot Malin, the founder of Lots To Live For, Inc. is interviewed by IdeaMensch. IdeaMensch is a community of entrepreneurs who share how they bring their ideas to life.
http://ideamensch.com/margot-malin/
Here is an example of taking lemons and making lemonade....turning adversity into opportunity and simultaneously helping others.
Here is an excerpt from the interview:
Where did the idea for Lots To Live For, Inc. come from?
"The genesis and inspiration for the company came from watching both my mother and grandmother fight courageous battles against cancer while simultaneously trying to maintain normal lifestyles. Lots To Live For, Inc. offers one-stop shopping and solutions for cancer patients, by selling products and offering tips to alleviate, reduce and relieve unpleasant and uncomfortable side effects of chemotherapy and radiation.
Side effects from cancer treatments can be debilitating. During my mother’s and grandmother’s treatments, we found some really helpful products after exhaustive searching. It occurred to me that consolidating these items in a single place would be extremely helpful to others who are going through treatment. Our business slogan is: We recognize that you have lots to live for, and we offer solutions so that you can improve the quality of your life."
You can explore the Lots To Live For, Inc. product line at:
www.LotsToLiveFor.com