Everyone I know can remember the commercials for cereals that included leprechauns, cukoo birds and a count and yes, we were all swayed by these magical characters into purchasing whatever product they were pitching. None of them were healthy.
Along the same lines, can anyone remember Joe Camel?
It seems it would be a giant leap forward if we could associate these little works of wonder with something healthier.
Does anyone know of a character associated with healthy products that has had some level of success?
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Everyone I know can remember the commercials for cereals that included leprechauns, cukoo birds and a count and yes, we were all swayed by these magical characters into purchasing whatever product they were pitching. None of them were healthy.
Along the same lines, can anyone remember Joe Camel?
It seems it would be a giant leap forward if we could associate these little works of wonder with something healthier.
Does anyone know of a character associated with healthy products that has had some level of success?
July 30, 2008 - 8:27amThis Comment
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