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Expert HERWriter Guide Blogger

September is the awareness month for many cancers including leukemia, lymphoma, myeloma, ovarian, gynecologic, prostate and perhaps others. All of these cancers impact people of all ages. In my community of Phoenix, Arizona the media started hyping pink products and events on September 1, and I have no doubt that all of the other cancers collectively will get less exposure than the pink retail causes. In the meantime the real issues that impact cancer patients here on a daily basis are ignored. It's past time to recognize the real needs of all cancer patients and support patients in meaningful ways instead of just viewing cancer as an excuse for a marketing campaign aimed at women.

September 12, 2011 - 1:06pm

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