I began my journalism career at a very young age as the editor of my elementary school's year-end newsletter. I loved it and, especially, the opportunity it allowed me to interview other students about interesting topics such as the first man landing on the moon, the death of Robert Kennedy, the Vietnam War and heightened race relations. My love for journalism continued throughout my years in junior high school and high school in a small town in Wisconsin and then into college at the University of Wisconsin-Madison where I studied many forms of journalism -- print, broadcast -- and public relations. I worked for the Milwaukee Journal and Maine Things Considered and covered politics, human interest and local news.
I moved to New York City in 1988 where I worked in corporate America for KPMG Peat Marwick and AT&T. I then decided to really learn about the public relations world by working at Howard J. Rubenstein Associates and Dan Klores Associates, where one's ability to work effectively is truly tested. I had a number of clients -- all challenging, but vastly different in scale and focus -- and my job was, simply put, to get them on TV, in the newspaper or on the radio often and strategically. It was intense work but I loved working with the media so closely once again.
It was after nine years in an executive position at a large nonprofit in New York City that I decided it was time to branch out on my own. I was apprehensive and a bit scared -- I wasn't sure I would be successful. I had two clients and some others that were within reach. It was a tough few years but I soon realized that I wouldn't work any other way. I love the independence of being my own boss, setting goals and achieving them. I have learned from past experiences that to be a successful entrepreneur you need to be focused, understand your clients' needs and expectations, be flexible and work hard...very hard. And the women I have met along the way are just this -- hard working, diligent and strategic.
As I say to those who work with me, if the media is working, so am I and so must they. I love my work and my clients' work -- I primarily work with nonprofits.