Philips Zoom is a cold light LED lamp with a stream of light that activates the whitening gel applied to the surface of the patient's tooth. A stream of light activates a special chip that controls whitening sessions. The chip is designed for 4 sessions of 15 minutes each, after which it needs to be replaced. But there is an opportunity to significantly reduce the cost of the procedure. The solution is an activator zoom whitening that will work for the next 10 years or 1,000,000 times.