By davidchrypt December 7, 2014 - 8:05pm

XL Axiata Tbk back to present new innovations for konsumenya. A service-based LBA effective AdReach used as a medium for marketing a product or company. XL Axiata Axis capital Group Jakarta PT Telecom news.

Riauterkini-Pekanbaru-As the rapid development of technology, the existence of a smart phones (smartphone) it has become a necessity that cannot get out of hand. This makes the inspiration for XL Axiata Tbk by presenting a qualified innovation in Indonesia, namely AdReach services based LBA (Location Based Advertising).

Strategic Digital Account Service Mobile Advertising XL, Chris Wiranata said AdReach services of XL are very effectively used as a marketing medium product or company. Functioning facilitate the delivery of product information, program services, special events and launching new products. The service was also felt increasingly easy to do considering the mobile in the country are already using the phone.

"Just through the use of SMS and MMS LBA in a single tap, the marketing messages that can be delivered directly into the smartphone through each prospective customers. SMS / MMS this LBA a marketing solution that is highly localized. Can send relevant information to the target market you want to target so as to invite the customer to come do the transaction, "he said answering riauterkini.com on Sunday (07.12.14).

For marketing in Pekanbaru, according as one of the leading mobile operators in the archipelago, XL Axiata from Riau collaborates with companies engaged in the Internet, Communication Technology (ICT), PT AFTO Technology Indonesia. He added that Indonesia PT AFTO Technology itself is one of the partners in Pekanbaru AdReach who market mobile Ads in central Sumatra region (Sumbagteng).

Previous duo's second collaboration has also been greeted Pekanbaru through the soft opening and treat dinner and talk show titled Afto Technology XL AdReach by XL at the Grand Central Hotel Pekanbaru on Thursday (04.12.14) ago. The event, which is packed with slick it is a gathering place between businessmen in the City Sorcerer who also supported by HIMPI (Indonesian Young Entrepreneurs Association), IHRA (Association of Indonesian Hotels and Restaurants) ISP (Internet Service Provider) and other business community.

"XL has more first run this digital promotion system in Java. The LBA-based services AdReach proven successful boost product sales. It is time for entrepreneurs in Sumatra, Riau in particular also take advantage of this facility, "he said. Meanwhile, President Director of PT Afto Technology Indonesia, Yudha Dewantara said, the company is the target of the digital promotion system is the banking, hospitality, cafe, restaurant and finance companies.

"It is time to shift the target company in Riau promotion of conventional ways to use digital information technology or more sophisticated, easy and accurate. Everyone has using mobile devices so that products and systems such promotion offered by AdReach of XL is perfect to increase sales, "he concluded. *** (gas)

Reference:

http://thejakartaglobe.beritasatu.com/business/xl-axiata-files-shock-loss-rising-costs/