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Anonymous

Seems like MonaVie is a target lately. Makes me wonder why...

Is it the visibility they are getting from sponsorships?

The number of distributors talking about the product?

Would it be different is the product was priced lower or distributed through GNC instead?

What is probably the primary cause is the number of distributors that make anecdotal and unscientific claims about the product (and maybe even the business opportunity). To qualify that statement - it's not every distributor making hypish claims - it's probably only a small percentage. And I doubt it's on purpose or a strategy - it's a by product on not understanding all 3 dimensions of network marketing success and how to work in them ethically.

There was some critique from CNBC on MonaVie recently - in this case the reporter wrote the story with a clear bias to mislead his reader with distorted numbers. The analysis is interesting: http://www.network-marketing-works.com/blog/did-cnbc-reporter-distort-facts-about-monavie-960/

June 10, 2009 - 7:42am

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