What is a heterosexual woman really looking for in a man? This is a question that has answers as diverse, complex and plentiful as women themselves. Since women are as different and unique as men are, there is no simple, black and white answer to this question.
However, from personal experience, reading and talking with other women, I can venture to say a bit on the subject without making it overly simplistic.
1. Warmth. Yes, that's right, good old fashioned warmth. Notice this is different from our modern obsession with piping hot, scalding hot, burning hot. Hot may be exciting but, like a great dose of sugar, it can also leave you feeling lower and colder than you did before. Plus it cools down naturally anyway. Warmth, however, is different. Warmth simmers, lasts, comforts, and maintains itself even in trying circumstances. Warmth consoles and eases stress and is a relaxing massage that can turn into something, well, hotter.
2. Listening Skills. Of course women know that men don't listen to them the way their girlfriends does and they don't expect that. However, a good nod of acknowledgement, an insight here and there, retaining the information from a conversation had several weeks ago - these things are like little gems of love for women and they make us feel seen, heard, and real. Feeling real to a man turns us on.
3. Humor. Not only his jokes and his ability to laugh, but his ability and genuine desire to laugh at OUR jokes. This is not strictly a male domain as is constantly portrayed in the media.... we love for men to find us funny and it, too, lightens our mood, gets us into the playful state of mind and relaxes us.
4.Niceness. While many of us are seriously attracted to the "bad boy" stereotype, it is not usually long lasting. We like a little nasty with our nice but the overall push is toward trust, compassion, and consistency. These qualities when combined with the others cause us to begin letting down our guard, er, hair...
5. Strength. This is often characterized as muscles, and yes, these are quite pleasant.