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Plastic Surgery News: Here Comes the Bridalplasty

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As a plastic surgery writer, I often wonder when the extremes women are willing to go to “perfect” their bodies will begin to wane. And when the media’s fascination with the topic will start to level off.

Apparently we haven’t hit rock bottom yet. But maybe we're about to.

According to the online versions of The New York Daily News, The Hollywood Reporter and other websites, last week the E! network announced a new “reality” show for this fall called Bridalplasty, in which ten brides-to-be will live in a mansion and compete in wedding-related activities. Each week, one of the women will be voted off. The ten contestants will risk, as the show’s description puts it, walking “away with nothing and [losing] their chance to be the perfect bride.”


I know I have said it before, but let me say it again. It does not matter at all that plastic surgery may be performed most often for cosmetic purposes. It’s still surgery and deserves the same rigorous decision making process as any other elective procedure. Like donating one of your kidneys to someone in need, for example, or choosing joint replacement.

Plastic surgery is not the appropriate award for a contest, such as the one E! is planning. It doesn’t make a good gift for your high school graduate, and it’s not something to raffle off to raise funds for an election campaign. (One politician in Venezuela actually did that this year, in case you missed it.)

Why not?

Once in a blue moon, something goes dreadfully wrong during plastic surgery. The ultimate risk is, actually, death. Admittedly this outcome is rare, especially when the patient is in the hands of a board certified plastic surgeon. But it can happen, due to an adverse reaction to anesthesia, blood clot or other unforeseen circumstance. When Bridalplasty dangles plastic surgery as the ultimate prize, it promotes the notion that plastic surgery is highly desirable and gives some brides that don’t have surgery the feeling of being second rate. All this while casting aside the need for a decision making process and sweeping risks under the carpet. It’s irresponsible.

Add a Comment3 Comments

EmpowHER Guest

They should award these brides to be who want plastic surgery an hour or 2 with a good psychologist. I don't know how people can be so insecure about themselves. The fact that they are getting married shows that they are loved by someone else. What else do they want.

September 20, 2010 - 6:48am
EmpowHER Guest
Anonymous (reply to Anonymous)

They are competeing for their wedding too!!! Not just plastic surgery, and a "psychologist" seriously? becasue they dont like their nose, or want their teeth fixed? Seriously, wait to watch the show before you make stupid comments.

September 28, 2010 - 6:46pm
EmpowHER Guest
Anonymous (reply to Anonymous)

Why would you want to compete for a wedding? Anyway, these programs are all about money where program makers need to find something more extreme every time in order to get higher ratings. It's not about the poor dumb people who participate in these shows, its all about business.
And for those who don't like their noses, just don't look in the mirror. I'm sure those in the program aren't people misformed by birth or an accident who do might need surgery to get them to look a bit better for their wedding.

September 29, 2010 - 1:33am
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We value and respect our HERWriters' experiences, but everyone is different. Many of our writers are speaking from personal experience, and what's worked for them may not work for you. Their articles are not a substitute for medical advice, although we hope you can gain knowledge from their insight.



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