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Shouldn't tampon componies focus on those getting their period?

By Anonymous July 20, 2010 - 8:26am
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Girls who are 12 or 13 are getting their period right? Well, they only show 18-40 year old in tampon commercials. It would be better to include teenagers too, dont you think?

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Interesting viewpoint. But isn't it the tampon ads objective to sell tampons, not educate. Also, the tampon companies are marketing to those who would actually purchase the products, not to a 5-8th grader with no money who generally speaking has little idea what is going on in regard to menstruation. It's the older sisters, and the mothers of said young women who purchase things and educate them (of course some education comes from their more knowledgeable friends). It also was brought to my attention by a friend that the majority of young women often are leery of tampons, and instead choose to use pads. Just some fuel for the fire.
I also found this link that you may find interesting. There are some interesting comments following it also:
Thanks for your post and for being a part of the EmpowHer community.

July 20, 2010 - 9:12am
EmpowHER Guest
Anonymous (reply to Christine Jeffries)

what i meant i guess was that not specifically in tampon commercials, but in all the medicines and commercials that go with it. and personally, i started using them right away. i wasnt saying that during their 1 minute commercial they should educate them,but have girls younger that 20 in them

July 20, 2010 - 10:36am
HERWriter Guide (reply to Anonymous)


Why not write to the companies who sell and market them and give them your point of view! You never know what they might say and they really do take consumer feedback seriously. Certainly can't hurt, right?


July 20, 2010 - 11:33am
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