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A Contest for a Free Colonoscopy?

By Susan Dowd Stone Expert HERWriter February 23, 2009 - 11:11am
 
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This article presents a departure from reproductive mental health but features another issue so important to women’s lives – a healthy colon! Did you know that colon cancer affects women in equal numbers to men? You and your friends, parents, neighbors and community need to know about – and participate – in the latest creatively astute initiative from CBS Cares.

Last night during 60 Minutes, CBS Cares launched their newest health care effort to encourage colonoscopy – and the best part? You can enter a contest to win a free colonoscopy which includes round trip airfare to NYC for two people and three nights of luxury accommodations in a Loews Regency Hotel suite. (http://www.cbs.com/cbs_cares/) As most individuals experience rapid recovery from this one day outpatient procedure, you still have two days to enjoy NYC with the relief of knowing you have cared for your colon.

The fingerprints of Matthew Margo, Senior Vice President of Program Practices at CBS Television Network and the dedicated team at CBS Cares are highly evident in the combination of humor, information and encouragement which characterizes this engaging and life-saving campaign. From the intro that will leave you smiling, to the great interview with expert Dr. Paul Miskovitz, to the actual contest you can enter for a totally free colonoscopy – CBS Cares has presented a compelling case for attention and action to this crucial health issue.

Acknowledging the fear that may cause some individuals to avoid or postpone life this life saving test, common barriers to colon care compliance have been removed by the offer of transportation, expert medical help, humorous encouragement and reward!

The colonoscopy for the lucky winner will be performed at the Center for Specialty Care by author/specialist Dr. Paul Miskovitz -- a leading gastro-enterologist in New York City and expert on colorectal cancer. You can read the interview with Dr. Miskovitz on the CBS Cares website which offers more information about colorectal cancer.

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We value and respect the experiences of all of our HERWriters, but everyone is different. Many of our writers are speaking from personal experience, and what's worked for them may not work for you. Their articles are not a substitute for medical advice although we hope you can gain knowledge from their insight.

Susan Dowd Stone Expert HERWriter View Profile Send Message

Award winning therapist, President's Advisory Council,Postpartum Support International, NJHSS Certified Perinatal ...

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Anonymous

I am one of the million self-employed Americans with no health insurance. Because I am 58 the costs are
too high for me. Due to the high costs of preventative care I have not had regular check ups and have not had a colonoscopy. Well I am grateful that I appear to be healthy. I recently developed concerns in my
bowel habits and have tried to correct them to no avail. I cannot afford screening that is constantly advertised and promoted by hospitals, news etc. While I appreciate being made aware what good does it do to have knowledge and no means.

July 29, 2009 - 9:30am
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